Download and practise with this ZIMSEC O-Level Business Studies June 2024 question paper. Useful for exam revision, past paper practice, and preparation in Zimbabwe.
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This is the ZIMSEC O-Level Business Studies question paper from June 2024. Use it for exam practice under timed conditions.
Section A: Data Response [25 marks] Answer all questions in this section. 1 Read the passage below and answer the questions that follow. THE CELL PHONE INDUSTRY The cellphone industry is shaken by rapid changes in technology. Business prospects seem to be declining for most small scale cellphone retailess. This is due to consistent introduction of innovations such as the smart Kambudzi modern network system handsets which are compatible with 40 and 50 networks. The Chinese businesses are gradually gaining monopoly as most local businesses are exiting the industry while others are diversifying to solar panels and accessories. Tom and Jack are partners also operating a cellphone business in the same industry. The parmers are worried about the decline in sales volume of handsets from the year 2020 to 2021. The following table shows Tom and Jack sales and industry sales for years 2020 and 2021. Year | Tom and Jack handset sales in units | Industry handset sales in units 2020 | 100000 | 500000 2021 | 80000 | 320000 After analysing the above figures, Tom and Jack are deciding to incorporate so as to benefit from economies of scale. Meanwhile, the marketing consultant advised the partners to prepare a bankable business plan as a fong-term strategy. (a) Define the following terms as used in the passage: (i) Technology, [3] (ii) monopoly. [3] (b) (f) Calculate the market share for each of the two years. [4] (ii) From your answer in (b)(t) sbove, sdvise giving rensons whether Tom and Jack should continue with the current business or diversify. [5] (c) Discuss the purpose of a business plan to Tom and Jack. [10] MEST 212034 C) Zims Scanned with CamScanner