Download and practise with this ZIMSEC O-Level Business Enterprise Skills Paper 2 November 2018 question paper. Useful for exam revision, past paper practice, and preparation in Zimbabwe.
A free account is needed to download. Sign in or create one
This is the ZIMSEC O-Level Business Enterprise Skills question paper for Paper 2 from November 2018. Use it for exam practice under timed conditions.
SECTION A [40 Marks]
1 Read the passage and answer all questions that follow.
Best Toy Manufacturer Pvt Lid
Best Toy Manufacturer was established in 2010 by Tendai and Tinashe who are the directors of the company. It is a small enterprise with eight workers and a fixed capital outlay of $$ 5000$. Profits generated range from $20 \%$ to $25 \%$ yearly. Best Toy Manufacturer specialises in the production of toys targeted at children below the age of five. It is located in the industrial area of Harare. Best Toy Manufacturers has a retail outlet in the city centre where it sells the toys.
Although the sales of the toys are high, Tendai and Tinashe are worried about the sales' low growth rate in recent years especially compared to that of the total market. However as the Directors of the company, they have been looking at strategies to solve this problem to ensure continued growth of the firm. They have proposed to implement the following strategies:
- Purchasing more advanced capital equipment and reducing the number of workers per machine
- merging with another toy manufacturing firm that has a $30 \%$ market share and is regarded as one of the biggest toy manufacturing companies in the country.
- using non-financial motivators on the sales force to improve the sales' slow growth rate.
The management of Best Toy Manufacturer is still considering the best strategy to implement.
(a) Define the following terms:
(i) Enterprise,
$\_\_\_\_$
$\_\_\_\_$
[2]
(ii) Market share.
$\_\_\_\_$
$\_\_\_\_$
[2]
(b) (i) Name any two stakeholders named in the case study.
$\_\_\_\_$
$\_\_\_\_$
[2]
$404 \frac{1}{2}$ N2015
Scanned by CamScanner